OEM & Private Label · Kids Storage · Tianjin, China
A soft-sided kids storage basket that holds its shape on an open shelf, carries by one small hand, and folds flat when the season changes.
01 — WHY PARENTS PICK IT UP
Children’s storage fails for predictable reasons: it is too heavy to lift, too sharp at the rim, or too floppy to load. Each of those problems is answered by the construction, not the marketing.
From 157 g for the small size. A four-year-old can lift a full basket of blocks by the handle without dragging it across the floor.
Felt walls, bound edges and a stitched handle — nothing to knock a knee against, and nothing that chips when the basket is dropped.
Dense needled felt keeps the wall upright without a board inside, so the basket still looks tidy after the toys have been tipped out.
The charcoal base band reads as a design line and hides floor marks at the same time — a small detail that photographs well in a listing.
02 — MATERIAL & CONSTRUCTION
The body is needled felt — fibre tangled into a mat rather than woven, so there is no warp or weft to pull apart when a child drags it across carpet.
Handles are the part that fails first on cheap baskets. Here they are doubled over and stitched through the wall, then reinforced with a metal eyelet or a leather wrap, so the pull is spread across the panel instead of tearing a single seam.
The base is a separate panel joined at the seam line — visible in the photograph as the stitched run along the bottom edge. No glue, so there is no adhesive line to soften in a warm warehouse.
03 — THE PRODUCT
Hover to lift the frame, click to open the full-resolution file. Studio shots on white, so your own listing can reuse them directly.
04 — FLAT-PACK & OEM
Every basket in this programme folds flat along the corner seam. That single detail changes the freight maths: a carton carries more units, and a warehouse shelf holds more SKUs in the same footprint.
Because we needle the felt and sew the basket ourselves, the shape is a variable rather than a fixed catalogue item — six body profiles and fourteen handle constructions are already tooled, and a new silhouette can be patterned from your drawing.
05 — SPECIFICATIONS
Weights are the factory reference figures. All three sizes nest for storage and ship flat in mixed cartons.
| Size | Dimensions (L × W × H) | Unit weight | Best for |
|---|---|---|---|
| Large | 40 × 33.5 × 17 cm | 316 g ±10% | Toy chest overflow, blankets, dress-up clothes |
| Medium | 37 × 30.5 × 15 cm | 268 g ±10% | Books, building blocks, nursery shelf |
| Small | 28.5 × 17 × 13 cm | 157 g ±10% | Art supplies, small-world toys, bathroom shelf |
| Custom | To your drawing | On sampling | Retail exclusives and shaped ranges |
| Item | Detail |
|---|---|
| Product | Felt shark storage basket for kids / foldable felt toy organizer with handles |
| Material | Needle-punched felt, bound and stitched edges, no rigid insert |
| Handle | Tan leather grip or felt strap reinforced with a metal D-ring / eyelet |
| Structure | Foldable along the corner seam; stands open without a base board |
| Colour | 56 stock felt shades including dark, middle and light grey; custom matching available |
| Shape | Six standard profiles; custom silhouette including animal forms on request |
| Packing | Folded and banded; nested cartons or mixed-size pallets on request |
| MOQ | 500 pcs per colour and size |
| Sample | Free sample for qualified trade buyers |
| Branding | Woven label, printed label, hang tag, barcode, custom carton mark |
06 — WHERE IT LIVES
The same basket appears in nursery, playroom, bathroom and hallway listings. Pointing that out widens the search terms a buyer might arrive on — and justifies a multi-unit order.
Blocks, soft toys and dress-up clothes. The soft rim matters most here, where the basket sits on the floor at knee height.
The 28.5 cm small size drops into standard cube shelving; the charcoal base keeps the shelf line tidy.
Towels, bath toys, hats and gloves. Felt does not scratch a painted wall the way a rigid bin does.
07 — QUESTIONS
There is no rigid frame, no sharp edge and no small detachable part. The felt walls flex under pressure and the handle is stitched through the panel, so it will not pull away in normal use.
Yes. The wall is dense enough to stay upright, and the stitched base panel keeps the footprint square. Very heavy loads will bow the long side slightly — that is normal for a soft-sided basket and recovers when emptied.
It folds along the corner seam to roughly the thickness of a few felt layers. The fold line sits on the corner rather than the middle of a face, so the shipping crease does not show on the outside panel.
Yes. Six body profiles are already tooled and a new silhouette can be patterned from your drawing. A shaped basket adds a cutting and stitching step, which is reflected in the sampling time quoted with your enquiry.
The felt strap with a metal eyelet spreads the load across the panel and is the more durable option for daily use. The leather grip is the better choice where the basket is also a decorative piece in the room.
Yes. Mixed size and mixed colour cartons are arranged at packing stage — specify the ratio per carton when ordering so the packing list matches your warehouse intake.
500 pieces per colour and size is the standard minimum. A smaller trial run can be discussed for a first order so you can test the shelf before committing to a full programme.
Vacuum or brush the surface. For marks, spot-clean with a damp cloth and mild soap, then air dry fully before folding — folding a damp basket will set a crease.
Send your target market, order quantity and any artwork. We reply with unit pricing, a packing specification and a sample timeline. Trade buyers receive a free sample before the first production run.