A recent study by the Global Home Organization Institute reveals a 240% surge in wool felt basket sales since 2020, as consumers abandon plastic storage solutions. The data shows:

• Environmental Impact: 100% biodegradable felt baskets decompose in 1-2 years vs. 450+ years for plastic
• Health Benefits: Non-toxic merino wool prevents mold growth (unlike synthetic alternatives)
• Market Shift: 68% of millennials now prioritize natural fiber organizers

Leading brands like EcoNest and PureFelt report unprecedented demand for their organic felt storage baskets, particularly in nursery and closet organization categories. “Customers want sustainability without sacrificing style,” says designer Lena Müller, whose modular felt bin system won the 2024 Green Home Award.